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Truck Race Most: EUROPART own-brand once again successfully approved

• Customers experienced the high quality of EUROPART own-brand in Most
• Promising perspectives for the Czech and Polish markets

Hagen/Most, 03.09.2015

It is always a fascinating spectacle, when trucks and its courageous drivers with more than 1.000 horsepower compete on famous racing circuits. But besides this grand show, truck racing demands a high material quality due to its tough racing conditions. Since 2013 EUROPART undertakes a sponsorship, which contains more than branding a truck with the own logo: The racing trucks of Team Frankie and Team 14 are fitted with products of EUROPART, inter alia with working parts like own-brand brake pads, brake discs, batteries and filters. In addition to that the mechanics use motor oil, other chemicals and tools out of the EUROPART own-brand product line, which is more and more sought-after by the customers. Today, more than 6,500 parts characterised primarily by their high quality and outstanding cost-effectiveness are available.

More than 100 guests, customers and staff from Czech Republic, Poland, Norway and Germany were invited by EUROPART to the Autodrom Most in Czech Republic, to satisfy themselves of the quality of EUROPART own-brand products tested on the race circuit.

EUROPART in Czech Republic: recent development satisfying

Vladimir Bohac, country manager of EUROPART in Czech Republic, underscores the meaning of the event for his business: “It’s not just the enjoyment of a very exciting and thrilling motorsports event. Customers are able to see EUROPART own-brand products installed and tested under extreme conditions on a race circuit. We are really proud of that and would like to thank Team Frankie for a very successful weekend!” In the first two races Frankie reached a satisfying positon in the midfield, due to a collision he had to abandon the third race. Thanks to the excellent work of his mechanics he was able to participate in the fourth race.

EUROPART records a stable growth on the Czech market, which is a proof for the customer’s confidence and satisfaction. The main goal of EUROPART Czech Republic is to strive for a position among the top 3 leading distributors of spare parts and workshop equipment for truck, trailer and bus and also to increase market share through key accounts: “We are really looking forward to a prosperous future”, explains Vladimir Bohac contentedly, who has been working with EUROPART since last year and who is in charge of 17 employees.

In June EUROPART opened its new headquarters in the north of Czech capital Prague in order to increase its customer service. The new headquarter with its 700sqm warehouse, technical training centre and sales area is conveniently linked to the local highway. Daily deliveries from the central warehouse in Werl (Germany) ensure high availability of all important spare parts for trucks, vans, buses, coaches and trailers.

Poland: A high demand for EUROPART own-brand products

Poland is another very important market for EUROPART within its strategy for Eastern Europe. In March EUROPART opened a new location in Siedlce, a city 100 km to the east of Warsaw. “We aim to extend our network here in Poland in order to achieve a nation-wide coverage soon”, explains Karol Prozner, country manager of Poland.

Today, 210 employees work for the nationwide network in Poland. EUROPART Poland targets at increasing the customer service and achieving the position as a leading distributor of spare parts and workshop equipment for commercial vehicles and also to increase market share through key account.

Like in all Central and Eastern European markets, there is also an especially high demand for EUROPART own-brand products in Czech Republic and Poland: “Our customers appreciate the high quality of our own-brand products which are quality-tested in Germany and certified to the highest automotive standards. We recognise an increasing demand for the EUROPART own-brand and we aspect a further rise within this product group in Poland”, states Prozner in Most.

Truck Race Team Frankie (Most, CZ)
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Контакты для прессы

EUROPART Holding GmbH
Daniel Zinn
Martinstr. 13
58135 Hagen, Germaniia

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